The entrepreneurial spirit:
Tips for baby boomers starting a small business
There
are endless opportunities for you, as a baby boomer, if you are thinking about
starting a small business. It may be just a matter of putting your
entrepreneurial spirit to work.
As a
baby boomer, consider some of the following tips:
Perhaps
you have been tossing around ideas about a small business venture for
years and years. Maybe you have never acted upon any of them. Begin by
doing serious research at a library, bookstore or on the Internet. Ask yourself
if your ideas are realistic or feasible now, in the light of what you have learned.
Consider the reality that there might be better or more viable options, at this
time, as we live in a rapidly changing world.
Look
at the things that you are passionate about. If you select something that you
and your family love to do or are spending time doing already, it might be possible to
turn that into an enjoyable way of working independently and earning extra
dollars. Perhaps it is just a matter of getting organized, in such a way that
is does become an actual small business.
Examine
your finances realistically and decide how much money you and your family want
to or can afford to invest. A small business can be almost any size. It may
take a small investment or a larger amount of money for the initial start up
costs.
Find
a location that you consider appropriate for the kind of business that you want
to start. Look seriously at the costs involved including heat, hydro, water,
telephone, Internet and taxes. Consider whether you will be able to afford that
location. If not, look at the possibility of using another one or working from
home. Setting up an Excel spreadsheet is one way to examine costs, on a long term
basis.
Find
out if there are similar small businesses in the area that you have chosen. Are
they doing the same thing? If your small business is the first in an area, you
may capture the market for the product that you are planning on marketing. If
there are dozen places offering the same
product, it may not be a good investment for you, at this time. You may want to
find something that is more feasible.
Consider
how much time you want to invest in your small business, because time is money,
in many ways. If the new, small business ties up all of your time, with a
minimal reward in terms of dollars and cents, it might be spent more
wisely doing something else. You may decide to channel your energy into another
small business that does not require all of your time. Remember that when you
have family and friends, they will place demands your time, too. They will be more
likely to be supportive of your small business, if they can see that you are
including them.
Taking
on a small business may present a health risk for you, as a baby boomer.
Remember that your physical stamina may be less than it was, when you were
younger. You may require rest or time off.
Talk to your doctor and see what his or her recommendations are in this
respect. Remember that there are many small businesses that you can operate on
your own time. Creating a schedule that works for you health wise is one of the
joys of becoming self employed, as a small business owner.
Insurance
is an important factor in terms of starting up a small business, particularly
if there is an investment in property or products. Do research on the topic of
insurance coverage for your small business. Talk to an insurance agent. Look at
health coverage and life insurance. Doing comparative shopping with respect to
insurance rates, is always a good idea.
Find
out how to register your small business properly, as there may be registration
fees and various licenses required. Some kinds of small business franchising
operations will do this for you, but if you are striking out independently, this is your responsibility. Find out how much it will cost. There will be
guidelines, rules and regulations that will have to be adhered to, with respect
to your small business operation.
Calculate
your initial office costs and potential operating costs carefully, because
while you may have the start up costs factored in, there may be additional
ongoing operating costs that must be considered. It may take a while to make an
actual profit, so you need to consider your cost of living in the meantime,
particularly if this is going to be your only source of income. As a baby
boomer, you might be receiving a pension that you can live on during the start
up period.
Ask
yourself how you plan to advertise your business. Do research into the cost of
advertising. Remember that word of mouth is the best kind of advertising.
Consider and compare the costs of flyers, newspaper ads and internet
advertising.
Draw up
a business plan and contact a bookkeeper and an accountant for their advice.
They will be able to help you to set up your business properly, right from the
start. This can save you headaches, at a later date.
There
are probably many other tips that you may be able to add to this list.
If you think
positively and expect to succeed, you will. Good luck with your new
baby boomer small business venture.
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